Privacy Policy

Last updated: September 29, 2025

1. Introduction

1.1. Evo DNA, Inc. (“Evo DNA,” “we,” “us,” or “our”) values your privacy. This Privacy Policy explains how we collect, use, share, and store your personal information, as well as your rights and choices.

1.2. This Privacy Policy is incorporated into and forms part of our Terms of Use. Capitalized terms not defined here have the meanings given in the Terms of Use.

1.3. This Privacy Policy applies to all Evo DNA websites (including www.evo-dna.com and my.evo-dna.com), mobile applications, and services (collectively, the “Services”).

1.4. Evo DNA treats your personal information as confidential, except as described in this Privacy Policy.

1.5. We do not sell your personal information.

1.6. This Privacy Policy may be updated periodically. If you do not agree with it, you may discontinue use of the Services and delete your account.

1.7. This Privacy Policy does not apply to third-party websites, products, or services that you may access through our Services.

1.8. We use appropriate technical, administrative, and physical safeguards to protect your personal information.

1.9. You can help protect your information by choosing strong passwords, not sharing login details, securing your devices, and promptly reporting unauthorized use.

1.10. Questions? Contact us at info@evo-dna.com

2. Information We Collect

We collect several categories of information to provide, support, and improve our Services.

2.1. Account Information

• Name, email, phone number, shipping/billing address.
• Username and password (encrypted).
• If you register via third-party services (e.g., Google, Apple, Facebook), we may receive information like your name and email.

2.2. Genetic and Health Information

• DNA samples (if you order a kit) or raw genetic data (if you upload from another provider).
• Self-reported information (e.g., lifestyle, nutrition, ethnicity, wellness surveys).
• Genetic results and reports generated by Evo DNA.

We use this information solely to provide you with Services, insights, and recommendations. Genetic information is not used for marketing or advertising without your explicit consent.

2.3. Purchase & Payment Information

• Payment details (processed by third-party payment providers; we do not store credit card numbers).
• Records of purchases, subscriptions, and order history.

2.4. Technical & Device Information

• Device type, operating system, browser, IP address.
• Usage logs: pages visited, links clicked, time spent, referring websites.
• Cookies, pixels, web beacons, and similar technologies (see our Cookie Policy).

2.5. Location Information

• If enabled, approximate device location (GPS, Wi-Fi, Bluetooth).
• You can disable location access in your device settings.

2.6. Other Information

• Survey responses, contest entries, customer support inquiries, or information you post or share with us.

3. How We Use Information

We use information to:

• Provide, operate, and improve Services.
• Deliver genetic insights, reports, supplements, and personalized recommendations.
• Communicate with you (including service, security, or support notices).
• Process payments and fulfill orders.
• Conduct research and analytics (using de-identified, aggregated data only).
• Detect, prevent, and respond to fraud, abuse, or security risks.
• Comply with applicable laws and regulations.

4. How We Share Information

We do not sell your personal information. We may share information as follows:

• Service Providers: With vendors who provide services such as payment processing, shipping, analytics, or cloud hosting.
• Aggregated/De-Identified Data: For research, publications, product development, and business analysis.
• Legal/Compliance: To comply with law, regulation, legal process, or to protect rights, property, or safety.
• Corporate Transactions: In connection with a merger, acquisition, restructuring, or sale of assets.
• With Your Consent: If you direct us to share your information (e.g., with a healthcare provider).

We will not share identifiable genetic information with employers, insurers, or law enforcement without your consent, except where legally required.

5. Your Rights and Choices

• Access & Portability: Request a copy of your personal or genetic data.
• Correction: Request correction of inaccurate information.
• Deletion: Request deletion of your account and data (note: deletion is permanent and may take up to 45 days).
• Marketing Preferences: Opt out of promotional communications by following unsubscribe instructions or contacting us.
• Cookies/Tracking: Manage cookies in your browser settings.

Certain communications (e.g., order confirmations, service notices) are transactional and cannot be opted out.

6. Children’s Privacy

The Services are not intended for individuals under 18 without parental/guardian consent. We do not knowingly collect personal information from children under 13. If you believe we have, contact us immediately at privacy@evo-dna.com.

7. Data Storage, Security, and Retention

• Genetic data is stored separately from personal identifiers.
• DNA samples are labeled only with unique kit codes. After analysis, samples are securely stored for up to 6 months and then destroyed.
• Personal data is stored on encrypted servers with limited access.
• We retain your data as long as you maintain an account or as required by law. Once no longer needed, data is deleted or anonymized.

8. International Users

Your data may be transferred to and processed in countries outside your country of residence, including the United States, where privacy protections may differ. We implement appropriate safeguards for international transfers.

9. Research Program

From time to time, Evo DNA may conduct or collaborate on research. Participation is voluntary and requires your explicit opt-in consent. You may opt out at any time. Research uses de-identified, aggregated information unless otherwise consented.

10. California & Other State Privacy Rights

If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA), including the right to request access, deletion, and information about disclosures of your personal information.

Other U.S. states (including Colorado, Connecticut, Virginia, Utah) may grant similar rights. See our State Privacy Notice for details.

11. European Economic Area (EEA), UK, and Switzerland Residents

If you are located in the EEA, UK, or Switzerland, Evo DNA complies with the GDPR. You have the right to access, correct, delete, or restrict processing of your data, and to lodge complaints with your local Data Protection Authority.

12. Data Security Disclaimer

We take reasonable measures to protect your data, but no system is completely secure. Transmission of information is at your own risk. Evo DNA is not responsible for unauthorized access due to factors outside our control (e.g., device compromise, password misuse).

13. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted with a new “Last updated” date. For material changes, we will notify you via email or in-product notice. Continued use of the Services after updates means you accept the revised Policy.

14. Contact Us

Evo DNA, Inc.
Email: info@evo-dna.com